Born X Raised: Where Streetwear Meets Culture and Legacy

Born X Raised has made a lasting imprint on the streetwear scene, blending bold designs with powerful narratives that connect deeply with urban culture. Since its founding in 2013 by Spanto (Chris Printup) and 2Tone, the Los Angeles-based brand has grown into a symbol of identity and pride, focusing on the real stories of communities often overshadowed by the rapid pace of gentrification.

This isn’t just another streetwear label—Born X Raised is a movement, rooted in personal history, local pride, and a commitment to authenticity. Let’s dive into the iconic pieces that define this cultural powerhouse, from the beloved Born X Raised Hoodie to the game-changing Born And Raised Dunks.

Born X Raised: A Brand Born from the Streets

Spanto’s vision for Born X Raised stemmed from his personal experiences growing up in Venice, California, an area profoundly impacted by gentrification. He created the brand to represent the lives of people who’ve been shaped by these changing environments. Through bold, raw graphics and messages, Born X Raised has become a voice for those who feel displaced, capturing the essence of neighborhoods that are often overlooked.

Each collection from Born X Raised serves as a tribute to Los Angeles’ diverse, resilient communities. By blending vintage street style with modern influences, the brand has crafted a look that feels both nostalgic and fresh, keeping it relevant in a fast-changing fashion world.

The Born X Raised Hoodie: A Streetwear Staple

Few pieces define the brand as well as the Born X Raised Hoodie. This hoodie is more than just an essential streetwear item—it’s a canvas for the brand’s core messages. Each design features bold graphics, often accompanied by slogans that resonate with the experiences of those from L.A.’s tougher streets.

Whether it’s the signature “On the Turf” print, which pays homage to the neighborhoods Born X Raised was built upon, or the classic logo hoodie that has become a favorite among fans, these pieces go beyond fashion. They tell a story of resilience, community, and the importance of staying connected to your roots.

The Born X Raised Hoodie is crafted with comfort and quality in mind. The materials are soft yet durable, making it a perfect companion for everyday wear. Whether you’re chilling in your neighborhood or hitting the city streets, the hoodie serves as a versatile piece that represents something much bigger than fashion—it’s a symbol of identity.

Born And Raised Dunks: A Collaboration with Cultural Impact

In one of the brand’s most notable collaborations, Born X Raised partnered with Nike to create the Born And Raised Dunks. These sneakers reflect the brand’s mission to bridge the gap between streetwear and the cultural experiences that define it. With a design that is as bold as it is meaningful, the Dunks became an instant classic in the sneaker world.

The Born And Raised Dunks feature unique details, like hand-drawn elements, vibrant colors, and reflective materials that symbolize the bright and often chaotic nature of L.A. street life. These aren’t just another pair of Nike Dunks—they’re an extension of the Born X Raised ethos, marrying style with substance.

Sneakerheads and streetwear enthusiasts alike have embraced these Dunks, not only for their eye-catching aesthetic but for the deeper message they carry. They speak to a generation that values storytelling and heritage in its fashion choices, representing a movement that’s as much about the culture as it is about the clothing.

Why Born X Raised Continues to Matter

Born X Raised has set itself apart in the crowded streetwear landscape by staying true to its roots. In an industry where trends often dictate success, the brand has maintained its relevance through authenticity and purpose. This commitment to storytelling is what makes Born X Raised so special—it’s not just about selling clothes, but about using fashion to address the realities of urban life.

Each piece of clothing, from the Born X Raised Hoodie to the Born And Raised Dunks, serves as a wearable expression of the brand’s core values. These items are more than fashion statements—they’re cultural artifacts, representing a deep connection to place, history, and community. Born X Raised is a reminder that fashion doesn’t have to be shallow; it can be meaningful, impactful, and, most importantly, real.

The Future of Born X Raised

As the brand continues to grow, its influence in the fashion world only deepens. With collaborations like the Born And Raised Dunks, Born X Raised is showing that it’s here to stay—not just as a streetwear brand, but as a cultural force. The brand’s ability to merge personal history with high-end street style ensures its longevity and its relevance in a rapidly changing fashion scene.

The future of Born X Raised looks bright, as the brand remains committed to its original vision: creating clothing that reflects the lives of those born and raised in the streets. As long as there are stories to tell, Born X Raised will continue to be at the forefront of the streetwear movement, shaping the narrative for years to come.

Born X Raised isn’t just a clothing line—it’s a way to wear your story. Whether you’re rocking the latest Born X Raised Hoodie or stepping out in the coveted Born And Raised Dunks, you’re not just following a trend; you’re embracing a culture. This is fashion that’s rooted in something real, and that’s what makes Born X Raised truly iconic.